KPop Demon Hunters: Animation creates new market category

“I’m done hidin’, now I’m shinin’
Like I’m born to be
We dreamin’ hard, we came so far
Now I believe.”

– Lyrics from “Golden” by Huntr/x

**MANILA, Philippines —**

Last August, my daughter Tricia Gosingtian approached me with a recommendation:

“Dad, you have to watch this movie on Netflix. It’s an animated film. Everyone is…”
https://business.inquirer.net/547858/kpop-demon-hunters-animation-creates-new-market-category

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